The leading provider of music testing solutions for brands
New Report
SoundOut empowers brands to connect with their audiences through the perfect alignment of music, marketing and branding.
With over 15 years of experience, we are the global leader in music testing, sonic branding, and campaign track analysis, helping brands amplify their identity and maximise emotional impact.
Our Services
Campaign Music Testing
Revolutionize your brand's relationship with music. The OnBrand Platform allows you to:
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Benchmark your own brand personality.
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Upload and test any track for brand and campaign attribute match in minutes.
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Search and license music from leading catalogues for perfect campaign alignment.
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300+ weighted brand attributes available.
Explore the ultimate tool for sonic strategy execution.
Sonic Branding Testing
SoundOut are regarded as the gold standard in sonic branding testing:
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Sonic logo testing ensuring brand resonance and rapid attribution.
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Brand tracking studies with granular competitor benchmarking.
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Comprehensive sonic branding audits.
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Unique benchmarked database of over 200 competitor sonic logos.
Deliver a sonic identity that truly resonates.
Why choose SoundOut?
Unmatched Consumer Insights
Backed by over 500,000 proprietary consumer studies, we’ve mapped the emotional DNA of music, understanding 300+ emotional attributes and their relationship to brand success.
Global Reach and Precision:
Access insights from over 250 million consumers worldwide, targeting specific demographics and regions to ensure data accuracy.
Trusted by Industry Giants:
Join leading global brands like Netflix, Ford, Unilever, GSK, Mars, TikTok and Toyota in creating campaigns that build lasting connections with audiences.
"Increase the emotional impact of your campaigns by up to 16% with the right music choices."
Amplify both campaign effectiveness and brand salience with SoundOut
Whether you're creating a sonic logo, testing campaign tracks, or refining your brand identity, SoundOut provides the tools and insights to ensure success. With our industry-leading expertise and comprehensive competitor benchmarking database, your brand will stand out in a competitive market.
Get Started Today
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Test and validate your campaigns with real-world consumer insights.
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Leverage the OnBrand Platform to find music that perfectly reflects your identity.
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Partner with us to validate a sonic identity that connects and captivates.
Contact SoundOut to learn how we can help your brand achieve its full potential through the power of sound.
Trusted by global leaders
World leading music testing capabilities
250+
Satisfied Clients
500M+
Data points analysed
15+
Years of testing music
