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SoundOut selected as Thames Valley tech and digital future maker

March 2020: SoundOut has been selected in ConnectTVT’s 50 Game Changers 2020 cohort. It joins the Thames Valley’s breakthrough tech and digital startups and scaleups, making global impact in their industries through market-changing technologies, innovation and world-class talent.

SoundOut is the world’s most advanced crowd sourced, predictive analytics platform. Using our panel of over 2.5 million consumers, we fuse crowdsourcing and machine learning to optimize and predict demand for new products

ConnectTVT is the platform joining the tech and digital dots in the Thames Valley,

Cohort investment rises by 33%

The 2020 cohort shows that the region’s tech and digital innovators continue to attract investment into the Thames Valley, raising a total of £83m in investment in the last year. This is an increase of 33% on the previous 2018-19 Game Changers, which raised £55m.

Importantly however, ConnectTVT’s 50 Game Changer selection process takes into account selection criteria other than financial performance: indicators include impact of product or service, team and talent strategies and leadership.

Pushing new boundaries with innovation

50 Game Changer creator, Louize Clarke comments, “50 Game Changers is about capturing the true story of the tech and digital ecosystem. SoundOut is very much part of the incredible community at the heart of the startup scene here in the Thames Valley. We’re truly blown away by the talent and contribution this year’s cohort is making to the region’s tech leadership and place on the global technology stage.”

Co-founder Matt Bovey adds, “The 50 Game Changers is all about celebrating the region’s true innovators, the exceptional leaders and teams shaping the Thames Valley’s future. While 2020 has the potential to be a brilliant year for many, our cohort still needs support from outside their own networks to reach their full potential, particularly developing sustainable talent pipelines, investment in innovation and ecosystem building.”

Now in its fourth year, the 50 Game Changers is supported by business advisory firm Deloitte UK and Henley Business School. Law firm BDB Pitmans joins the sponsor line-up as do Reading HQ’d global tech and life science recruitment specialists Austin Fraser.

The full 50 Game Changers 2020 list is available here.

Notes to editors:

About SoundOut

We are powered by our fully automated consumer panel of over 2.5 million people - that continues to grow at over 100,000 consumers/month. Using this panel, or a clients own customers, we collect fully normalized, weighted and amalgamated consumer insight on new products/media at a speed, scale, accuracy, automation and cost unavailable anywhere else. We combine this with advanced machine learning to create algorithms to map predictions to your business to drive material and measurable improvements to your bottom line.

About ConnectTVT

ConnectTVT is the Reading-based platform connecting and championing the Thames Valley's expanding entrepreneurial ecosystem and tech economy. It is based at The Curious Lounge, the new concept creative and digital talent hub right in Reading town centre. The ConnectTVT family of brands includes Digital Gum, an accessible digital skills programme for returners.

ConnectTVT was founded by Louize Clarke in June 2014.

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