Chicken Licken or King Canute – where is generative AI taking the music industry?

The SoundOut Index 2023 – US Edition

Brands are failing to connect with Gen Z through sonic branding

SoundOut in AI Journal

TikTok key to sonic branding with Gen Z

SoundOut in New Digital Age

SoundOut in Performance Marketing World

SoundOut launches new service to instantly match brands to top trending TikTok tracks

New SoundOut service matches brands to trending TikTok tracks

SoundOut launches new TikTok service

SoundOut launches new service to instantly match brands to top trending TikTok tracks

Marketers to enter the ‘real world’ by 2024

SoundOut launches new TikTok service

10 strategies to accelerate the attribution of your sonic brand

How brands can use music in adverts to make people feel good and sell too

Using AI tagging to ensure brands can capitalise on the explicit reactions to music

John Lewis loses out to Aldi, Lidl and TK Maxx in Christmas ad music league table

How can brands use sound and music to better empathise with consumers?

SoundOut in Transform magazine

John Lewis loses out to Aldi, Lidl and TK Maxx in Christmas ad music league table