SoundOut Press & Blog

SoundOut proves the capability to identify the effectiveness potential of a sonic logo BEFORE it is launched

How data can inform and enhance your sonic strategy at every step, we interview Aifric Lennon from MassiveMusic

SoundOut Index ranks top sonic brand identities

Our post about the fabulous Lu Scott started with that timeless lyric from Hotel California, ‘you can check out any time you like......

There is an increasing amount of talk about the negative impact of the pandemic on company cultures. So we are very excited about the way...

The project will create an emotional DNA map of the implicit impact of music against over 200 personality attributes.

Every brand wants to be trusted. Trust is the bedrock of any lasting relationship and without trust it is all but impossible to build a...

Mapping the emotional DNA of music SoundOut and MassiveMusic announce first Data-Driven Sonic Branding Tool