sonicstrategy | SoundOut

SoundOut in Marketing & Media

SoundOut coverage in Marketing and Media magazine.

SoundOut in Campaign

Tunes have been advertising's friend for a long time, but how do brands and agencies harness the power of music in the most effective...

SoundOut in Brands Journal

"MEASURE THE SUBCONSCIOUS IMPACT OF MUSIC ON YOUR BRAND AND TRANSFORM MARKETING EFFECTIVENESS" Read the full article here.

SoundOut in Branding Mag

The use of music to deliver emotional impact in storytelling is well established.

SoundOut in Brands Journal

SoundOut feature in Brands Journal, measuring the subconscious impact of music on your brand.

Putting the implicit/subconscious impact of music to work for brands and marketers

For the last year we have been collaborating on a major research project with the Music, Mind and Brain Group at Goldsmiths, London...

How data can inform and enhance your sonic strategy at every step

How data can inform and enhance your sonic strategy at every step, we interview Aifric Lennon from MassiveMusic

The Top 100 US sonic logos named in the new SoundOut Index

SoundOut Index ranks top sonic brand identities

You can check out any time you like...

There is an increasing amount of talk about the negative impact of the pandemic on company cultures. So we are very excited about the way...

SoundOut and Goldsmiths, University of London to map the subconscious emotional impact of music

The project will create an emotional DNA map of the implicit impact of music against over 200 personality attributes.