Grace HammondJan 111 minHow can brands use sound and music to better empathise with consumers?The mood of a nation is in constant flux, whether influenced by a national sporting success, the death of a monarch....
Grace HammondAug 31, 20221 minSoundOut in CampaignTunes have been advertising's friend for a long time, but how do brands and agencies harness the power of music in the most effective...
Grace HammondAug 30, 20221 minSoundOut in Brands Journal"MEASURE THE SUBCONSCIOUS IMPACT OF MUSIC ON YOUR BRAND AND TRANSFORM MARKETING EFFECTIVENESS" Read the full article here.
Grace HammondAug 30, 20221 minSoundOut in Branding MagThe use of music to deliver emotional impact in storytelling is well established.